Supporting digital media literacy in early years

2025

Supporting digital media literacy in early years

In today’s digital world, even the youngest children interact with technology daily. Research shows that 94% of families with 3-4 year-olds have internet access at home, and over half of these young children use apps for messaging and video calls. This early exposure presents both challenges and opportunities, making digital media literacy a critical skill for young children and their families.

The Early Years Digital Media Literacy Review, supported by the Nuffield Foundation and led by Parent Zone, examines the current landscape of digital media literacy interventions for children under five. The study highlights gaps in research, policy, and practical support for families, revealing that while digital technologies are increasingly integrated into early childhood experiences, structured guidance on media literacy remains limited.

One of the report’s key findings is that digital media literacy development in early years must involve parents, caregivers, and educators. Unlike school-age children, very young learners rely on adults to help them navigate digital spaces safely and meaningfully. Effective interventions must consider whole-family approaches that empower caregivers with knowledge and skills to support early digital literacy.

The full report offers valuable insights and recommendations on how to improve early years digital media literacy. Read it to explore how we can better support young children and their families in today’s digital age.











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Policy recommendations and guidelines to ensure young people's right to information and counselling